Innovation and creativity

We innovate ...we love thinking of ways the world could work more fairly, we are creative, we disrupt.


We are a Community Supported Enterprise (CSE).  Our customer are our community.  Providing excellence in customer service is paramount to what we do.

At Just Earth we believe in supporting our customers to be able to access the best quality sustainable products we can find.  We believe in a shared culture of local community with our customers and with each other. We believe in community with our producers and supporting community building in producer communities.  We are a community of people who join with others.

Justice and Fairness

We believe in just and fair trade relationships. Not only with our producers and suppliers this also extends to treating our employees and each other fairly and extends to managers and Board members. This involves openly seeking to resolve conflicts with those concerned, taking personal responsibility for our actions and our experience.  As an employer Just Earth aims to support our employees to thrive and develop in their roles.  We aim to create employment for people who experience barriers to the labour market.  As employees we aim to operate with honesty, transparency and accountability to our goals..

Flexibility and Resilience

We are a new company changing the world we must adapt fast ..we are flexible and resilient .. our staff are adaptable, quick thinkers who have a sense of urgency and timeliness when completing tasks.

Learning and Development

We are committed to ongoing learning and development for all of our staff and clients.


We know relationships are key. We value them and work at them. Open, robust clear communication is central to our business. We value your feedback and work with you to resolve problems and create the best outcomes.


We are not interested in products that don’t add to peoples well being.  We source produce and products that add to our customers and clients wellbeing. We recognise economic justice is key to health and wellbeing too.

Honesty and Integrity

We conduct business with honesty and transparency at all times. Dishonesty or a lack of integrity is not tolerated from our team.

Mutualism and Accountability

The business is built on the values of mutualism and accountability.

Positivity and Openness

Yes we are aware of the world’s problems and we have a critical analysis but we are positive people who get shit done.